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August 22, 2007
Dear business owner,
Is your business turning valuable, potential customers away?
You'll have to excuse me. I had meant for this edition of the Alaska411
newsletter to explain some of the intricacies and pitfalls of
yellow pages advertising for the small business owner.
However, something happened today that I think needs to be addressed.
I called a towing company owner in Fairbanks, Alaska by mistake. He had a name similar
to one of our customers. Upon speaking to this gentleman and learning that I
had the wrong company, I took the initiative and offered him free advertising
in our online yellow pages.
This gentleman declined the offer of free advertising. This was odd to me
because no one has ever declined our free advertising.
Whereupon this business owner explained that "no one uses the internet to get a tow
truck when their car breaks down". I started to explain... but he said "I don't want your advertising".
Click, he hung up.
That's perfectly OK, He thought I was just another salesman trying to sell him something, and
has every right to be abrupt.
However, what I was about to explain to him was that there are more mobile
devices now, with internet capability, than PC's. The growth of the mobile device market is explosive. Mobile device owners are flocking to the
mobile yellow pages and other services in droves, and the numbers will continue to grow.
If your car, truck, or RV breaks down, you can call 411 and get one or two phone numbers, or not, for
and average of $1.25 to $1.60 per call. 411 information is not what it used to be.
Most 411 service, in an attempt by the phone companies to cut costs, is outsource to a few
national providers. Maybe you'll have to call several times, and still not get the information
you need, but you will pay for it anyway.
You can access the internet mobile yellow pages from any cell phone, PDA, Blackberry, iPhone, or
mobile device as easily as calling 411. The difference is that the mobile yellow pages will
cost nothing, and give you all of the available choices immediately.
The growth in the mobile market is explosive. Don't ignore these customers.
Owners of many businesses must consider this form of advertising or allow their competitors
to benefit. Businesses that advertise in internet directories have a big advantage over businesses
that go it alone with just their company website, which generall appear in just a few search engine categories.
For businesses that ignore the internet, they lose any share of the 25% of printed phone book users that
also use the internet. Our internet yellow pages appears in hundreds of thousands, yes hundreds of thousands
of search categories on the major search engines. Try searching for "411 anything" on any of the
search engines, the "anything" being anything to do with your business.
The moral here is: DON'T REFUSE FREE ADVERTISING!
In addition to our full size internet yellow pages, we offer free US mobile internet yellow pages
as well as our PC based version:
Mobile411 AK Yellow Pages: www.AlaskaYellowPages.org
It works from any cell phone, Blackberry, PDA, iPhone, or other mobile device. Of course, it also works from any PC.
Alaska411 US Yellow Pages: US411
Our full screen PC version.
Best regards,
Editor, Alaska411 Inc.
P.S.
Business Owners: Please check for your ad. Advise us of any corrections.
Every business gets a free ad. Higher placement and national placement available.
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Alaska 411 Business Yellow Pages Copyright © 2005 The-Alaska-Yellow-Pages.com All rights reserved.
Our Mission
If you're looking for accounting or an accountant,
why pay the telephone companies outrageous fees for 411 lookups when they ought
to be resonable priced or free?
At Alaska 411 Business Listings, Our goal is to provide the most complete,
accurate, fast, and completely free internet
Alaska directory assistance for all of Alaska. We strive
to keep our Alaska business yellow pages information as up to date as possible.
If you find any incomplete or erroneous business listing information,
or you have comments on how we can improve our yellow page service,
please contact us at: Alaska 411 Comments
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Business Advertising
We provide a free standard Alaska 411 business yellow pages listing for all Alaska
businesses. If you don't see your business among our AK 411
listings, please register or contact us and we will get it into our
database as soon as possible. In addition, we provide many types of upgrades and
banner ads to customize your 411 business advertising. These services
are available for a fee depending on size and placement of your ads. Contact us for more
detailed information about rates and policies at:
Alaska 411 Advertising
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Terms of Use
We allow free unlimited lookups of our Alaska Yellow Pages
database for either personal or internal business purposes. This policy
specifically excludes outside business activities that intrudes on the
privacy of our customers, such as telemarketing. That, and any
other use of the The-Alaska-Yellow-Pages.com website, Alaska 411, or AK Yellow Pages
data, is strictly prohibited, including, but not limited to,
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If you wish to report prohibited activity, contact us at:
Prohibited 411
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